American Honda Motor Co., Inc., is proud to announce that Willey Honda of Bountiful has earned the Honda President’s Award. This annual award is presented to top-ranking Honda dealerships across the country, based on their achievement of excellence in all areas of operation – customer service and satisfaction, sales, training, and facility operation for the prior calendar year. This is the second year Willey Honda has earned Honda’s highest dealership honor.
The President’s Award was established in 1995 to challenge dealerships to provide a superior automotive experience. Each year the objectives are modified to stay ahead of current market trends. A major component of the program focuses on the customer experience and is measured via customer satisfaction surveys. To earn this distinction, Willey Honda met the lofty program objectives established for the 2011 calendar year.
“Earning the President’s Award is a yearlong commitment that requires the dedication of every dealership team member,” said John Mendel, executive vice president of Automobile Sales for Honda. “There are currently more than 1,000 Honda dealerships in the United States. Willey Honda is one of only 144 to earn this distinction for 2011.
“Honda is proud to recognize the accomplishments of its top dealers. You will recognize their success by the President’s Award trophy and mementos displayed throughout the dealership. I invite you to experience for yourself the advantage of doing business with an award-winning Honda dealership.”
Willey Honda carries the full line of Honda vehicles, including the all-new Honda CR-V, the ever-popular Accord and Civic, four alternative-fuel vehicles, and the redesigned Pilot. For more information on these and all of Honda’s award-winning vehicles, visit www.honda.com.