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Honda Launches the Civic "Study Break"

Last updated 7 years ago

TORRANCE, Calif., April 18, 2011 /PRNewswire/ -- Honda announced today that it has launched the Civic "Study Break" social marketing tour to promote the six all-new models of the 2012 Honda Civic at select universities on the West Coast. The tour, hosted on the Honda Civic's Facebook page,http://facebook.com/hondacivic, aims to connect with college students in a fun and engaging manner by providing them with the opportunity to explore the Civic lineup and the chance to win a 2012 Honda Civic Si Coupe.  

"The goal of the Civic 'Study Break' tour is to engage with young buyers and introduce them to the all-new Civic," said Tom Peyton, brand manager at American Honda Motor Co., Inc. "It offers a unique and fun way for students to learn about the Civic's new interactive technologies and personalization features."      

You can go here to read the rest of this article, or come in to Willey Honda in Bountiful to learn more about the 2012 Honda Civic Si Coupe.  We have a large selection of Honda Civics and our knowledgeable sales staff is here to anwer any of your questions.

 

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